TikTok Trends: September

Spooky season is upon us, friends!

Instagram’s favorite time of year is here.

Costumes, recipes, fall outfits - the internet loves the creativity of October.

Ask anyone on my team who has been working in social a while, and they will tell you.. “Summer sucks, October is glory days!”

So if you’ve been ideating on a fun content piece or trying a new series - this is a great time to do it.

My bet is you’ll see increased engagement when you lean into the season.

Moms are looking for costume and party ideas.

They love to laugh at relatable pieces featuring pumpkins and skeletons.

The earlier you post these things, the better, as they will build viewership over the month, and fizzle out by the 30th.

As for me?

It happens to be the busiest month of the year!

My daughter’s birthday, and onboarding our final new clients to close out the year with a strong Q4.

Life feels busy and full - and I’m bringing a refreshed outlook to everything I do:

Enthusiasm, Intelligence, Integrity.

I’ve been applying it when looking for new hires for the agency.

Imagine, If you just brought those three simple things to everything you did - how could you fail?

You would not be able to.

You’d be magnetic to positive outcomes, you’d be poised to win, and living true to your values.

Simple words to live by in the noise of today’s heavy world?

I’ll take it. Steal It If you like It too :)

On to the prompt!

How Do You Have Time For Everything?

Ladies, we know you're super busy. We totally get it, so our mission is to find the easiest trends for you.

This week, we're kicking things off with a super simple trending CapCut template. If you'd rather just use the audio and lip-sync, that works too!

You can have fun with this template because if there’s something mysterious about moms, it’s how they do a ton of things and still have time to breathe.

There's a lot to do and not enough time, but don't forget to have fun. If you can make someone laugh with a video in just a few seconds, that's a win. Just show up. It doesn't have to be perfect.

Examples: Capcut Template, Teacher x Coach, Dancers, Multitasker, Gym, IG audio

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TikTok Trends: September 2025